Jaguar Land Rover Experience Solihull
About This Museum
Believe it or not, you can actually watch a brand new Defender get its body panels lovingly fused together by massive orange robots—it's like a sci-fi movie, but with more mud. The main building is this colossal, no-nonsense box of industry, all clean lines and vast windows looking onto the factory floor humming with activity. After the tour, you don't just look at the cars; you get to climb into one and let an expert guide take you on a wild off-road course that will completely shatter any idea you had about what a car can do. It’s less of a quiet museum and more of a thrilling, behind-the-scenes adventure that ends with your heart pounding.
Collection Highlights
The guided tour through the live production line is the star, watching robots assemble vehicles. Then there's the off-road driving experience where you'll tackle insane inclines and deep wading pits in a latest-model Land Rover.
Visitor Information
You absolutely must book your tour and driving slot online well in advance—they're seriously popular. Wear comfortable, closed-toe shoes for the factory walk, and maybe bring a change of clothes if you plan on getting hands-on after.
Architecture & Building
Think modern industrial on a massive scale: a huge, purpose-built facility with a surprisingly sleek visitor center attached to the working factory.
Contact & Location
Address: Valiant Way / Jaguar Land Rover, Lode Lane, Ulverley Green, Solihull, West Midlands, England, B92 8NN, United Kingdom
Phone: +44 121 700 3545
Website: Visit Website